Best time of year to buy TVs

A new TV is a large purchase that you’ll want to get right, especially because the majority of consumers keep their TVs for seven to ten years. Whether you want a bigger screen or better picture quality, we have compiled a list of the finest TV manufacturers for your house based on characteristics including screen quality, interface intuitiveness, smart capabilities, and more. But it doesn’t always make sense to buy a TV on the spur of the moment. If you know what you’re looking for, you may probably save a lot of money if you wait for a few critical times of the year.

We’ve been covering televisions for decades and are constantly performing hands-on examinations of the latest models. We meet with top TV makers to learn about new TV technology and have maintained an annual presence at CES, a global tech trade exhibition that is frequently used to unveil new TV technology. We’ve discovered things to look for when shopping for a TV and ways to save based on our knowledge in this sector and access to consumer insights and polling techniques. Expect TV prices to fall around the holidays, the start of the new year, and early spring.

When is the best month to buy a television?

Black Friday, Cyber Monday, and other significant holiday weekends

For years, Black Friday has been the day to get the best deals on appliances, furniture, apparel, and fashion, as well as large-item electronics purchases like a new television. Previously, you had to walk into stores to take advantage of these deals, but businesses have recently begun offering Black Friday deals both in-store and online, frequently beginning the week before Thanksgiving and extending through the weekend until Cyber Monday. It has evolved into the year’s largest shopping event, as well as a good time for competitive pricing and some of the best TV offers.

For years, Black Friday has been the day to get the best deals on appliances, furniture, apparel, and fashion, as well as large-item electronics purchases like a new television
For years, Black Friday has been the day to get the best deals on appliances, furniture, apparel, and fashion, as well as large-item electronics purchases like a new television

Even though November gets all of the attention for Thanksgiving shopping, it’s not the only time of year when you may find a good deal on a television. Long holiday weekends like Memorial Day, the Fourth of July, and Labor Day have historically been accompanied by electronics sales. So, if you don’t see the TVs you desire on sale around Black Friday or Cyber Monday, expect more offers to appear over the summer months during these holiday weekends.

If you don't see the TVs you desire on sale around Black Friday or Cyber Monday, expect more offers to appear over the summer months during these holiday weekends
If you don’t see the TVs you desire on sale around Black Friday or Cyber Monday, expect more offers to appear over the summer months during these holiday weekends

The Super Bowl, January, February, and spring are all important months.

Super Bowl Sunday is the most watched television event of the year, and retailers would love to sell you a new flatscreen TVs to watch the game on. January and February are terrific months to get amazing prices on TVs, whether you want to watch the big game or just binge your favorite Netflix shows.

Super Bowl Sunday is the most watched television event of the year, and retailers would love to sell you a new flatscreen TVs to watch the game on
Super Bowl Sunday is the most watched television event of the year, and retailers would love to sell you a new flatscreen TVs to watch the game on

TV manufacturers unveil the latest collections of TVs that will be launched in stores later in the spring, usually starting around March and continuing for the next couple of months, at CES, an annual electronics trade event held in January. Prior to the release of these new TVs, merchants would frequently discount older TVs models to clear out current inventory. This makes the first few months of the new year an excellent time to purchase TVs at a reduced price. You might save a couple of hundred dollars by choosing an older model rather than the most recent version. Even if you haven’t upgraded your TVs in several years, you’ll be blown away by the quality boost.

Prior to the release of these new TVs, merchants would frequently discount older TVs models to clear out current inventory
Prior to the release of these new TVs, merchants would frequently discount older TVs models to clear out current inventory

What are some more ways to save money when purchasing TVs?

Waiting until the correct time of year to buy a TV is the simplest approach to get a discount, but there are a few additional considerations to consider to avoid spending money on features you don’t need. Here are some general buying advice for TVs, as well as what specifications to look for to save even more money on your big purchase.

  • Model year: Don’t be scared to use a model from the prior year. Most of us do not require the most recent and finest television, which is almost always the most expensive. You may get a lot of the features you want but for less money if you buy a cheap TV from the previous year.
Most of us do not require the most recent and finest television, which is almost always the most expensive
Most of us do not require the most recent and finest television, which is almost always the most expensive
  • Resolution: The engineers at the Good Housekeeping Institute recommend purchasing a 4K TV with HDR, commonly known as UltraHD or UHD. Though it will cost more upfront than a full HD (1080p) TV, this is not where you should save money. Picture quality is improved with better details, color, contrast, and brightness on a 4K screen, which is worth the price increase as content providers roll out more entertainment in 4K resolution. You might get even greater image quality with an 8K TV, but we don’t recommend it until content catches up and the prices of these sets drop.
The engineers at the Good Housekeeping Institute recommend purchasing a 4K TV with HDR, commonly known as UltraHD or UHD
The engineers at the Good Housekeeping Institute recommend purchasing a 4K TV with HDR, commonly known as UltraHD or UHD
  • Smart TVs: The majority of TVs on the market today are smart TVs, which means they’re Wi-Fi-enabled, but they’re not all made equally. Because each TV interface is different, you’ll note that some have apps for Netflix, Hulu, HBO Max, Disney+, and other services integrated, while others may be missing a few or have a more difficult manner of finding what you want. If you don’t like the interface, you shouldn’t necessarily rule out that TV if it contains everything else you’re looking for. You can easily buy a low-cost media streaming device or media box that incorporates your preferred streaming platforms, such as a Roku, Apple TV, or Amazon Fire TV Stick. There are also excellent free streaming services.
If you don't like the interface, you shouldn't necessarily rule out that TV if it contains everything else you're looking for
If you don’t like the interface, you shouldn’t necessarily rule out that TV if it contains everything else you’re looking for
  • Refresh rate: Your TVs refresh rate, or the number of times per second a new image appears on the screen, should be at least 120Hz to provide clear visuals and smooth, flicker-free viewing of fast action videos.
Your TVs refresh rate, or the number of times per second a new image appears on the screen, should be at least 120Hz to provide clear visuals and smooth, flicker-free viewing of fast action videos
Your TVs refresh rate, or the number of times per second a new image appears on the screen, should be at least 120Hz to provide clear visuals and smooth, flicker-free viewing of fast action videos
  • Connectivity: Keep an eye on the number of ports provided by your television. We recommend having at least four to connect to gaming consoles, TV streaming devices, laptops, cable boxes, and Blu-ray players. HDMI 2.1 is an added benefit because it can provide greater resolution and refresh rates than HDMI 2.0. If you don’t anticipate needing as many ports, you may be able to save money by selecting a model with fewer connectivity options.
If you don't anticipate needing as many ports, you may be able to save money by selecting a model with fewer connectivity options
If you don’t anticipate needing as many ports, you may be able to save money by selecting a model with fewer connectivity options
  • Screen size: You should always measure your room to ensure that the TV will fit, although there are no true size restrictions. If you’re looking for a TV for your living room, a 55″ to 65″ screen will suffice, but the choice is yours. When it comes to televisions, bigger is better!
If you're looking for a TV for your living room, a 55" to 65" screen will suffice, but the choice is yours
If you’re looking for a TV for your living room, a 55″ to 65″ screen will suffice, but the choice is yours
  • When purchasing for a TV, make sure to look at the audio quality as well. Because TV audio hasn’t advanced as quickly as picture quality, you may need to consider the expense of a soundbar to achieve the high-quality sound you need.
When purchasing for a TV, make sure to look at the audio quality as well
When purchasing for a TV, make sure to look at the audio quality as well
  • OLED vs. LED: In our tests, OLED technology consistently outperformed LED displays. OLED is similar to LED in that it uses a self-illuminating screen rather than backlighting. In general, OLED shows pure dark colors with improved contrast and even lighting; it also has better viewing angles. These TVs use less power and are generally slimmer and lighter. If OLED televisions are out of your price range, you can always go with an LED television. QLED TVs are another nice compromise because they look similar to LED screens but have a brighter screen.
QLED TVs are another nice compromise because they look similar to LED screens but have a brighter screen
QLED TVs are another nice compromise because they look similar to LED screens but have a brighter screen

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